About

Factoria Rent Me, a young brand, was founded in Barcelona in 2008. It was created immediately following a video art and fashion project, where a critique was held of the sale of image and identification with real people by the big commercial brands to sell their brands. Departing from this idea, 8 packs of identities were created of 8 real people, consisting of a garment and a video of each person.

This is how "Rent Me" was born, the packaging of 8 totally different identities where the consumer could buy an identity, buy a way of being the person that you are not but would like to be.  "Rent Me" is a way to rent an identity, a form of seeing fashion as communication and of union with the multidisciplinary world. Factoria Rent Me’s philosophy is to join fashion with the art, derived from the idea that fashion has the aptitude to create sensations just as art does.

Over time the Factoria Rent Me concept has evolved, creating a much more accessible product to our public but without losing this point of duality, of alter egos and especially of the union with the world of the art.

For this reason our collections have collaborated with artists like Tom Sanford or Elena Monzo and at the same time we have developed parallel projects such as in the BAC festival, demonstrating the fusion of fashion and art.